Are you graduating this spring and hoping to start your career on the right path? Still an undergrad but looking for a summer job to boost your resume? LinkedIn can help, if you use it the right way.
Don at 20s Finances posted a great blog last week on How to Effectively Use LinkedIn. I wanted to bring everyone his tips, along with a few of my own, so you can make the most of your LinkedIn profile and hopefully land a great job.
LinkedIn is about connecting with others, building a complete profile, an actively participating in the other features of the site. Using this checklist, you can establish an effective tool for finding work after graduation or while in school.
1. Complete Your Profile
Include a professional photo (no mirror selfies, please) and an updated job description. Give specific information about your education as well as any awards, honors, certifications or other distinctions you may have received. List your relevant skills so others can endorse you.
2. Connect and Network
Build your network by adding previous employers, co-workers, and anyone who has served as your mentor in the past. Building your network will help when it comes time to find a job. You never know who is connected to your future boss.
3. Get Endorsed, Endorse Others
If you are in the position to endorse others for the skills they have listed on their profile, go ahead and endorse. People in your network are able to endorse your skills as well. This tool is a great way to show which skills you really have, by the word of others. Be sure to keep it honest. Don’t endorse your friends just so they’ll endorse you back.
4. Follow Companies
Want to work in the field of marketing? Engineering? Financial services? Follow companies in the industry. They’ll post job opportunities and other links, giving you the opportunity to interact and be noticed.
5. View Profiles
LinkedIn gave us what we’ve always wanted from Facebook: A “Who’s Viewed Your Profile” feature. That means when you visit other’s profiles, they’ll know. It doesn’t hurt to surf the pages of potential employers. They’ll see you’ve been reading up on their profile and may even visit yours in return.
6. Post Links
Sharing links relevant to your field or career aspirations opens up the opportunity for discussion with people in your network.
7. Comment On Other Posts
See a post by someone in your network? Make a meaningful and authentic comment. Start or continue a conversation about the content that’s posted, just like you would at a more traditional networking setting.
8. Always Be Updating
Keep your job status current, add new skills as you acquire them, and add new members to your network. Just like Facebook, always be updating… Though you can skip the detailed description of what you ate for dinner.
9. Sign In Daily
Remain active on a daily basis. Always check for new connection requests.
10. Include profile on resume and applications
LinkedIn makes it easy to share a direct link to your profile. Just copy and paste the URL to an application. Most online applications now give you the option of attaching your profile with the click of a button.
LinkedIn is a powerful tool for connecting with past, present and potential employers. Use it wisely and see great results.